| Facebook Usage of Sri Lankan Consumers: Consumption Perspective of Social Media TH Rathnayake, DT Rathnayake Arts and Social Sciences Journal 9 (356), 2, 2018 | 4 | 2018 |
| Determinants of Consumers’ Selection of Supermarkets for Grocery Shopping; Empirical Evidence from Western Province, Sri Lanka LHD Liyanage, P PLGSD, TH Rathnayake 1st International Conference on Marketing Management (ICMM) 2020, 2020 | 2 | 2020 |
| Social media usage of Sri Lankan consumers: compulsive consumption perspective TH Rathnayake, DT Rathnayake 15th Annual Academic Sessions of OUSL, 337-341, 2017 | 2 | 2017 |
| Facebook usage of Sri Lankan consumers: An addictive consumption perspective of social media TH Rathnayake, DT Rathnayake 3rd Works-In-Progress Conference “IPScholars Asia 2017”, 2017 | 1 | 2017 |
| The Influence of E-Word of Mouth Marketing on Students’ Selection of Management Degrees TH Rathnayake, UGC Lakchan Business Insights 3 (2), 90-106, 2023 | | 2023 |
| THE FACTORS AFFECTING POST-PURCHASE CONSUMER DISSONANCE AMONG MILLENNIALS: WITH SPECIAL REFERENCE TO SRI LANKAN SUPERMARKET SECTOR G Thilakarathne Sabaragamuwa University of Sri Lanka, Belihuloya, 2021 | | 2021 |
| AN EMPIRICAL STUDY OF THE INFLUENCING FACTORS AND LEARNER PREFERENCES FOR THE SELECTION OF A STUDY PROGRAMME WITH THE FOCUS ON UNDERGRADUATE MANAGEMENT STUDIES J Hapugoda, T Rathnayake, A Senevirathne, H Perera, P Seneviratne, ... Full Papers of the, 53, 2021 | | 2021 |
| An investigation of social media users' awareness on IP rights and IP violations: a case of Sri Lankan Facebook users TH Rathnayake, DT Rathnayake First IP & Innovation Researchers of Asia Conference 2019, 2019 | | 2019 |
| Facebook Usage of Sri Lankan Consumers: Consumption Perspective of Social Media R Tharindu, R Dilan Arts Social Sci J 9 (356), 2, 2018 | | 2018 |
| THE IMPACT OF VIRTUAL COMMUNITIES AS AN INFORMATION NETWORK ON PURCHASING DECISION MAKING MN Gunarathne, TH Rathnayake | | |
| THE INFLUENCE OF E-WORD OF MOUTH MARKETING ON THE STUDENTS’INTENTION TOWARDS SELECTION OF MANAGEMENT DEGREE PROGRAMS: SPECIAL REFERENCE TO UNDERGRADUATES OF THE OPEN UNIVERSITY … UGC Lakchan, TH Rathnayake | | |
| THE INFLUENCE OF E-WORD OF MOUTH MARKETING ON THE STUDENTS’INTENTION TOWARDS MANAGEMENT DEGREE SELECTION WITH SPECIAL REFERENCE TO UNDERGRADUATES OF THE OPEN UNIVERSITY OF SRI … TH Rathnayake | | |
Dilan RathnayakeLecturer, Department of Marketing Management, University of Sri Jayewardenepura, Sri LankaVerified email at sjp.ac.lk
