Comparative perception (s) of consumer goods packaging: Croatian consumers perspective (s) N Draskovic, J Temperley, J Pavicic International journal of management cases 11 (2), 154-163, 2009 | 58 | 2009 |
Osnove strateškog marketinga J Pavičić, V Gnjidić, N Drašković Školska knjiga & Institut za inovacije, 2014 | 44 | 2014 |
Student attitudes toward use of social media in the learning process: A comparative study of Croatian and German students N Draskovic, AK Korper, K Kilian-Yasin International Journal of Managements Cases 19 (2), 53-64, 2017 | 24 | 2017 |
Packaging Convenience: Consumer Packaging Feature or Marketing Tool? N Draskovic International Journal of Management Cases 12 (2), 267-274, 2010 | 23 | 2010 |
Principi prodaje i pregovaranja MT Lišanin, S Maglajlić-Kadić, N Drašković Sveučilište u Zagrebu, Ekonomski fakultet, Zagreb, 2019 | 20 | 2019 |
Croatian perspective (s) on the lecturer-student interaction through social media N Draskovic, M Caic, A Kustrak International journal of management cases 15 (4), 331-339, 2013 | 18 | 2013 |
The marketing role of packaging: a review N Draskovic International Journal of Management Cases 9 (3-4), 315-323, 2007 | 12 | 2007 |
Consumer perception of wine packaging in Croatia: A wine producers view N Draskovic, I Ruzic, J Pavicic International Journal of Management Cases 13 (3), 352-359, 2011 | 8 | 2011 |
PRODUCT INNOVATION, PROCESS INNOVATION AND COMPETITIVE LESSONS FROM CONSUMER ELECTRONICS INDUSTRY. M Markovic, N Draskovic, V Gnjidic Annals of DAAAM & Proceedings 29, 0001-0004, 2018 | 6 | 2018 |
The 4Cs of the Croatian public healthcare system: social marketing challenges at the dawn of EU accession N Draskovic, A Valjak World Review of Entrepreneurship, Management and Sustainable Development 8 …, 2012 | 6 | 2012 |
Comparative Perception (s) of Consumer Goods Packaging: Croatian Consumers’ Perspective N Drašković, J Temperley, J Pavičić International journal of management cases 11 (2), 154-163, 2009 | 5 | 2009 |
Competitive advantage in cost sensitive glass packaging industry through outbound logistics M Marković, N Drašković, J Samardžija Business Logistics in Modern Management, 2017 | 4 | 2017 |
A literature review of public relations in public healthcare ANA VALJAK, N DRASKOVIC International Journal of Management Cases 13 (3), 251-260, 2011 | 4 | 2011 |
Product lifecycle strategies in digital world N Draskovic, M Markovic, K Znidar International Journal of Management Cases 20 (3), 29-49, 2018 | 3 | 2018 |
CHALLENGES OF THE CHALLENGERS: AN INSIGHT INTO THE INTERNATIONALIZATION PATHWAY OF CROATIAN DIGITAL AGENCIES. N Draskovic, M Markovic, D Hruskar Annals of DAAAM & Proceedings 28, 2017 | 3 | 2017 |
Moderating variables of consumer perception of packaging material N Drašković, I Guszak THE 7th ANNUAL EUROMED ACADEMY OF BUSINESS CONFERENCE, 2014 | 3 | 2014 |
Advertising in Croatia: Historical and Environmental Change Framework N Draskovic, J Pavicic, G Vignali, Z Baric International Journal of Management Cases 8 (3), 21-32, 2006 | 3 | 2006 |
DIGITAL MARKETING AGENCIES’ INTERNATIONALIZATION PATHWAYS: A VIEW OF AN INTERMEDIARY ON THE PROCESS AND INTERNATIONALIZATION BARRIERS N Drašković, M Marković 13th Annual Conference of the EuroMed Academy of Business: Business Theory …, 2020 | 2 | 2020 |
The early days of Swatch: birth of the fast fashion watch business model N Drasković, M Marković, C Petersen Trziste= Market 30 (1), 93-108, 2018 | 2 | 2018 |
Work-in-Progress: Internet Marketing Simulation for Project-Based Learning M Zagar, N Draskovic 2020 IEEE Global Engineering Education Conference (EDUCON), 8-11, 2020 | 1 | 2020 |