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Citations per year
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Cited by
All
Since 2019
Citations
27
24
h-index
2
2
i10-index
1
1
0
8
4
2018
2019
2020
2021
2022
2023
2024
2
2
3
4
2
7
6
Follow
Arun Sharma
Associate Professor, SBM,
NMIMS
, Mumbai
Verified email at nmims.edu
Consumer Choice
Choice Overload
AI and Consumers
Articles
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Cited by
Year
Switching behaviour as a function of number of options: How much is too much for consumer choice decisions?
A Sharma, SK Nair
Journal of consumer behaviour 16 (6), e153-e160
, 2017
23
2017
Category ratio: A search for an optimal solution to reduce choice overload
A Sharma, SK Nair
Journal of Consumer Behaviour 22 (4), 880-890
, 2023
4
2023
Charting the evolution of research on the paradoxes in consumer choice—Systematic review and future research agenda
A Sharma, M Sharma
International Journal of Consumer Studies 48 (1), e12996
, 2024
2024
Asha Handicrafts Association: Redefining the Value Proposition Strategy
M Bharat, N Vineet, S Arun
Ivey Publishing (https://store.hbr.org/product/asha-handicrafts)
, 2020
2020
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