| Essentials of marketing research T Proctor Pearson Education, 2005 | 588 | 2005 |
| Creative problem solving for managers: developing skills for decision making and innovation T Proctor Routledge, 2010 | 460* | 2010 |
| Change management: the role of internal communication and employee development T Proctor, I Doukakis Corporate Communications: An International Journal 8 (4), 268-277, 2003 | 402 | 2003 |
| Strategic marketing: an introduction T Proctor Routledge, 2014 | 324 | 2014 |
| Communication in postmodern integrated marketing T Proctor, P Kitchen Corporate Communications: An International Journal 7 (3), 144-154, 2002 | 195 | 2002 |
| Successful joint venture partnerships: public‐private partnerships S Trafford, T Proctor International journal of public sector management 19 (2), 117-129, 2006 | 135 | 2006 |
| Public sector marketing T Proctor Pearson Education, 2007 | 122 | 2007 |
| Marketing communications in a post-modern world PJ Kitchen, T Proctor Journal of business strategy 36 (5), 34-42, 2015 | 120 | 2015 |
| Creating a sustainable competitive advantage through training R Burden, T Proctor Team Performance Management: An International Journal 6 (5/6), 90-97, 2000 | 112 | 2000 |
| Strategic planning in practice: a creative approach P Ruocco, T Proctor Marketing Intelligence & Planning 12 (9), 24-29, 1994 | 77 | 1994 |
| Zarządzanie twórcze T Proctor, A Janiszewski, G Gierszewska Wydaw. FELBERG SJA, 2001 | 69 | 2001 |
| Strategic marketing management for health management: cross impact matrix and TOWS T Proctor Journal of Management in Medicine 14 (1), 47-56, 2000 | 69 | 2000 |
| The essence of management creativity T Proctor (No Title), 1995 | 66 | 1995 |
| Internal marketing and its basis for sound customer relationship management T Proctor Journal of Management & Marketing in Healthcare 3 (4), 256-263, 2010 | 64 | 2010 |
| Establishing a strategic direction: a review T Proctor Management Decision 35 (2), 143-154, 1997 | 64 | 1997 |
| Marketing research T Proctor, MA Stone Macdonald and Evans, 1978 | 61 | 1978 |
| Twórcze rozwiązywanie problemów, Gdańskie Wydawnictwo Psychologiczne T Proctor Gdańsk, 2002 | 52 | 2002 |
| Visualizing the metaphor T Proctor, S Proctor, I Papasolomou Journal of Marketing Communications 11 (1), 55-72, 2005 | 51 | 2005 |
| Twórcze rozwiązywanie problemów T Proctor Gdańskie Wydawnictwo Psychologiczne, 2002 | 47 | 2002 |
| What are television advertisements really trying to tell us? A postmodern perspective S Proctor, I Papasolomou‐Doukakis, T Proctor Journal of Consumer Behaviour: An International Research Review 1 (3), 246-255, 2002 | 40 | 2002 |
