| Consumer behaviour through the eyes of neurophysiological measures: State-of-the-art and future trends P Cherubino, AC Martinez-Levy, M Caratu, G Cartocci, G Di Flumeri, ... Computational intelligence and neuroscience 2019, 2019 | 198 | 2019 |
| Electroencephalographic, heart rate, and galvanic skin response assessment for an advertising perception study: application to antismoking public service announcements G Cartocci, M Caratù, E Modica, AG Maglione, D Rossi, P Cherubino, ... JoVE (Journal of Visualized Experiments), e55872, 2017 | 104 | 2017 |
| Gender and age related effects while watching TV advertisements: an EEG study G Cartocci, P Cherubino, D Rossi, E Modica, AG Maglione, G Di Flumeri, ... Computational intelligence and neuroscience 2016, 2016 | 72 | 2016 |
| Attachment styles moderate customer responses to frontline service robots: Evidence from affective, attitudinal, and behavioral measures R Pozharliev, M De Angelis, D Rossi, S Romani, W Verbeke, P Cherubino Psychology & Marketing 38 (5), 881-895, 2021 | 56 | 2021 |
| Neuroelectrical indexes for the study of the efficacy of TV advertising stimuli P Cherubino, A Trettel, G Cartocci, D Rossi, E Modica, AG Maglione, ... Selected Issues in Experimental Economics: Proceedings of the 2015 …, 2016 | 43 | 2016 |
| Wearable technologies for mental workload, stress, and emotional state assessment during working-like tasks: A comparison with laboratory technologies A Giorgi, V Ronca, A Vozzi, N Sciaraffa, A Di Florio, L Tamborra, ... Sensors 21 (7), 2332, 2021 | 42 | 2021 |
| Neurophysiological responses to different product experiences E Modica, G Cartocci, D Rossi, ACM Levy, P Cherubino, AG Maglione, ... Computational Intelligence and Neuroscience 2018, 2018 | 42 | 2018 |
| The effect of augmented reality versus traditional advertising: a comparison between neurophysiological and self-reported measures R Pozharliev, M De Angelis, D Rossi Marketing Letters 33 (1), 113-128, 2022 | 41 | 2022 |
| Neurophysiological measures of the perception of antismoking public service announcements among young population G Cartocci, E Modica, D Rossi, P Cherubino, AG Maglione, A Colosimo, ... Frontiers in human neuroscience 12, 231, 2018 | 37 | 2018 |
| Investigating the negative bias towards artificial intelligence: Effects of prior assignment of AI-authorship on the aesthetic appreciation of abstract paintings SG Chiarella, G Torromino, DM Gagliardi, D Rossi, F Babiloni, G Cartocci Computers in Human Behavior 137, 107406, 2022 | 36 | 2022 |
| A picture says more than a thousand words: Using consumer neuroscience to study instagram users' responses to influencer advertising R Pozharliev, D Rossi, M De Angelis Psychology & Marketing 39 (7), 1336-1349, 2022 | 35 | 2022 |
| EEG-based approach-withdrawal index for the pleasantness evaluation during taste experience in realistic settings G Di Flumeri, P Aricò, G Borghini, N Sciaraffa, AG Maglione, D Rossi, ... 2017 39th annual international conference of the IEEE engineering in …, 2017 | 32 | 2017 |
| A neuroelectrical brain imaging study on the perception of figurative paintings against only their color or shape contents AG Maglione, A Brizi, G Vecchiato, D Rossi, A Trettel, E Modica, ... Frontiers in human neuroscience 11, 378, 2017 | 29 | 2017 |
| Consumers’ self-reported and brain responses to advertising post on Instagram: the effect of number of followers and argument quality R Pozharliev, D Rossi, M De Angelis European Journal of Marketing 56 (3), 922-948, 2022 | 28 | 2022 |
| Message framing, non-conscious perception and effectiveness in non-profit advertising. Contribution by neuromarketing research AC Martinez-Levy, D Rossi, G Cartocci, M Mancini, G Di Flumeri, A Trettel, ... International Review on Public and Nonprofit Marketing 19 (1), 53-75, 2022 | 28 | 2022 |
| A pilot study on the neurometric evaluation of “effective” and “ineffective” antismoking public service announcements G Cartocci, E Modica, D Rossi, AG Maglione, I Venuti, G Rossi, E Corsi, ... 2016 38th Annual International Conference of the IEEE Engineering in …, 2016 | 28 | 2016 |
| EEG rhythms lateralization patterns in children with unilateral hearing loss are different from the patterns of normal hearing controls during speech-in-noise listening G Cartocci, A Scorpecci, G Borghini, AG Maglione, BMS Inguscio, ... Hearing Research 379, 31-42, 2019 | 27 | 2019 |
| Neurophysiological profile of antismoking campaigns E Modica, D Rossi, G Cartocci, D Perrotta, P Di Feo, M Mancini, P Arico, ... Computational intelligence and neuroscience 2018, 2018 | 27 | 2018 |
| A video-based technique for heart rate and eye blinks rate estimation: a potential solution for telemonitoring and remote healthcare V Ronca, A Giorgi, D Rossi, A Di Florio, G Di Flumeri, P Aricò, N Sciaraffa, ... Sensors 21 (5), 1607, 2021 | 22 | 2021 |
| The NeuroDante Project: Neurometric measurements of participant’s reaction to literary auditory stimuli from dante’s “divina commedia” G Cartocci, A Maglione, E Modica, D Rossi, P Canettieri, M Combi, R Rea, ... Symbiotic 2016, 52-64, 2016 | 22 | 2016 |
