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Roberta De Cicco
Tytuł
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Millennials' attitude toward chatbots: an experimental study in a social relationship perspective
R De Cicco, SC Silva, FR Alparone
International Journal of Retail & Distribution Management 48 (11), 1213-1233, 2020
1802020
The effect of influencer–product fit on advertising recognition and the role of an enhanced disclosure in increasing sponsorship transparency
R De Cicco, S Iacobucci, S Pagliaro
International Journal of Advertising 40 (5), 733-759, 2021
1452021
Need for touch and haptic imagery: An investigation in online fashion shopping
SC Silva, TV Rocha, R De Cicco, RF Galhanone, LTMF Mattos
Journal of Retailing and Consumer Services 59, 102378, 2021
852021
“It’s on its way”: Chatbots applied for online food delivery services, social or task-oriented interaction style?
R De Cicco, SCLC Silva, FR Alparone
Journal of Foodservice Business Research 24 (2), 140-164, 2021
402021
Deepfakes unmasked: the effects of information priming and bullshit receptivity on deepfake recognition and sharing intention
S Iacobucci, R De Cicco, F Michetti, R Palumbo, S Pagliaro
Cyberpsychology, behavior, and social networking 24 (3), 194-202, 2021
352021
Understanding users’ acceptance of chatbots: an extended TAM approach
R De Cicco, S Iacobucci, A Aquino, F Romana Alparone, R Palumbo
International Workshop on Chatbot Research and Design, 3-22, 2021
302021
Using chatbots in e-retailing–how to mitigate perceived risk and enhance the flow experience
SC Silva, R De Cicco, B Vlačić, MG Elmashhara
International Journal of Retail & Distribution Management 51 (3), 285-305, 2023
222023
Users awareness of native advertising from Instagram media publishers: the effects of Instagram's branded content tool on attitudes and behavioural intent
S Iacobucci, RD Cicco
International Journal of Internet Marketing and Advertising 14 (1), 71-90, 2020
192020
Should a chatbot disclose itself? Implications for an online conversational retailer
R De Cicco, SCL da Costa e Silva, R Palumbo
Chatbot Research and Design: 4th International Workshop, CONVERSATIONS 2020 …, 2021
162021
What kind of Chatbot do Millennials prefer to interact with?
S Silva, R De Cicco, F Alparone
Proceedings of the European Marketing Academy, 49th, (63095), 2020
6*2020
e Silva, SC and Alparone, FR (2020),“
R De Cicco
Millennials' attitude toward chatbots: an experimental study in a social …, 0
5
The role of emotions in B2B product advertising on social media: a family business case study
E Pirraglia, F Giuliani, R De Cicco, C Di Berardino, R Palumbo
Journal of Family Business Management 13 (1), 146-165, 2022
42022
A literature review of bullshit receptivity: Perspectives for an informed policy making against misinformation
S Iacobucci, R De Cicco
Journal of Behavioral Economics for Policy 6 (1), 23-40, 2022
42022
Cos’ è il Neuromarketing
R De Cicco
Economia Comportamentale, 2018
42018
How gamifying AI shapes customer motivation, engagement, and purchase behavior
MG Elmashhara, R De Cicco, SC Silva, M Hammerschmidt, ML Silva
Psychology & Marketing 41 (1), 134-150, 2024
32024
Value creation in gamified chatbot interactions and its impact on brand engagement
SC Silva, R De Cicco, M Levi, M Hammerschmidt
International Workshop on Chatbot Research and Design, 50-65, 2022
32022
La fallacia del Concorde
R De Cicco
22019
The influence of socio-demographic factors on feelings of attachment, involvement, loyalty attitudes, and environmentally responsible behavior toward a cultural destination
R De Cicco, M Dini, I Curina, B Francioni, M Cioppi
Turistica-Italian Journal of Tourism 32 (1), 150-176, 2023
12023
Virtual vs. human influencer: Effects on users’ perceptions and brand outcomes
R De Cicco, S Iacobucci, L Cannito, G Onesti, I Ceccato, R Palumbo
Technology in Society, 102488, 2024
2024
Exploring the Dark Corners of Human-Chatbot Interactions: A Literature Review on Conversational Agent Abuse
R De Cicco
International Workshop on Chatbot Research and Design, 185-203, 2024
2024
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