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genevieve cheminet
genevieve cheminet
professeur d'etudes américaines, Lettres Sorbonne Université
Verified email at sorbonne-universite.fr
Title
Cited by
Cited by
Year
Is artification perceived by consumers of luxury products? The research relevance of a customer-based brand equity model
S Masè, E Cedrola, G Cohen-Cheminet
Journal of Global Fashion Marketing 9 (3), 223-236, 2018
162018
Multivariate statistical analysis of artification effect on customer-based brand equity in luxury brands
S Masè, E Cedrola, C Davino, G Cohen-Cheminet
International Journal of Arts Management 22 (3), 55-66, 2020
132020
Repetto, a Paris-based craft enterprise growing into a global brand: design-driven innovation and meaning strategy
S Masè, G Cohen-Cheminet
Product Innovation in the Global Fashion Industry, 113-142, 2018
32018
Serial Rhythm in Charles Reznikoff's Poetry: A Tentative'Misreading'
G Cohen-Cheminet
Sagetrieb 13 (1–2), 83, 1992
31992
Artification Processes for Major Luxury Brands: Art-Based Mangement for Branding Purposes
S Masè, G Cohen-Cheminet, E Cedrola
GLOBAL FASHION MANAGEMENT CONFERENCE PROCEEDING, 348-353, 2019
22019
Is the Artification process perceived by final consumers of luxury products? Results from an experiment based on the application of the Customer-based Brand Equity Model
E Cedrola, G Cohen-Cheminet, S Masé
Global Fashion Management Conference, 323-328, 2017
22017
Charles Reznikoff: New World Poetics
G Cohen-Cheminet
Strategies of Difference: Case Studies in Poetic Composition, 122-45, 1998
21998
The Reserve of Poetry. Graphic Matter, Material and Medium in Lorine Niedecker’s Next Year/or/I fly my rounds, Tempestuous (1934)
G Cohen-Cheminet
Sillages critiques, 2016
12016
La lettre et l'archive. Fourteen Stations, a digital installation de Jerome Rothenberg et Arie Galles
G Cohen-Cheminet
Sillages critiques, 173-201, 2006
12006
«Poems for the millennium»: Jerome Rothenberg et Pierre Joris lisent Charles Reznikoff
G Cohen-Cheminet
Cahiers Charles V 34 (1), 119-136, 2003
12003
Silences et exil de la parole dans" The Cannibal Galaxy" de Cynthia Ozick
G Cohen-Cheminet
Études Anglaises 47 (1), 43, 1994
11994
Art for Marketing, Marketing for the Arts: A 30‐Year‐Long Relationship via the Art‐based management perspective
S Masè, E Cedrola, G Cohen‐Cheminet, P Sharma
European Academy of Marketing (EMAC) Annual Conference, 2019
2019
Art-based secondary associations for luxury brands
S Masè, E Cedrola, C DAvino, G Cohen-Cheminet
LUXURY, THE ART OF CREATING EMOTIONS IN A FAST MOVING & GLOBAL WORLD, 1-18, 2018
2018
Consumers Reaction to Artification
S Masé, E Cedrola, C Davino, G Cohen-Cheminet
Proceedings EMAC 2018, 1-7, 2018
2018
Is Artification Perceived by Consumers of luxury products? The research relevance of a customer-based brand equity model. P223-236
E Cedrola, G Cohen-Cheminet
HAL, 2018
2018
Is the artification process perceveid by final cosumers of luxury products? Results from an experiment based on the application of the Customer-based Equity Model.
S Mase, E Cedrola, G Cohen-Cheminet
Conference SIMkta-GAMMA Joint Symposium, Global Fashion Management Conference, 2017
2017
Cordié Lévy, Marie, L’autoportrait photographique américain (1839-1939). Paris, Mare&Martin, 2014, 292 pages, ISBN 978-2-84934-159-9, 25€
G Cohen-Cheminet
Sillages critiques, 2016
2016
Le aziende del lusso a sostegno dell’arte: una visione strategica della relazione arte e impresa
E Cedrola, S Mase, CC Geneviève
Il Marketing al servizio delle città. Beni culturali e rivitalizzazione …, 2015
2015
La matérialisation de la marge dans la poésie américaine contemporaine
G Cohen-Cheminet
Etudes anglaises, 217-234, 2012
2012
Introduction.‘Ecrire après sans écrire comme’
G Cohen-Cheminet
Sillages critiques, 2012
2012
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