Robert R. Harmon
Robert R. Harmon
Professor of Marketing, Portland State University
Zweryfikowany adres z pdx.edu
Tytuł
Cytowane przez
Cytowane przez
Rok
The persuasive effects of source credibility in buy and lease situations
RR Harmon, KA Coney
Journal of Marketing research 19 (2), 255-260, 1982
4151982
Perceived effectiveness of push vs. pull mobile location based advertising
R Unni, R Harmon
Journal of Interactive advertising 7 (2), 28-40, 2007
2992007
Sustainable IT services: Assessing the impact of green computing practices
RR Harmon, N Auseklis
PICMET'09-2009 Portland International Conference on Management of …, 2009
2312009
Consumer complaints and managerial response: A holistic approach
AJ Resnik, RR Harmon
Journal of Marketing 47 (1), 86-97, 1983
1691983
Consumer complaints and managerial response: A holistic approach
AJ Resnik, RR Harmon
Journal of Marketing 47 (1), 86-97, 1983
1691983
Pricing strategies for information technology services: A value-based approach
R Harmon, H Demirkan, B Hefley, N Auseklis
2009 42nd Hawaii International Conference on System Sciences, 1-10, 2009
1132009
The information content of comparative magazine advertisements
RR Harmon, NY Razzouk, BL Stern
Journal of Advertising 12 (4), 10-19, 1983
1091983
Emerging digital frontiers for service innovation
C Peters, P Maglio, R Badinelli, RR Harmon, R Maull, JC Spohrer, ...
Communications of the Association for Information Systems: CAIS 1 (39), online, 2016
842016
From green computing to sustainable IT: Developing a sustainable service orientation
R Harmon, H Demirkan, N Auseklis, M Reinoso
2010 43rd Hawaii International Conference on System Sciences, 1-10, 2010
772010
The next wave of sustainable IT
R Harmon, H Demirkan
IT professional 13 (1), 19-25, 2010
702010
Smart cities and the Internet of Things
RR Harmon, EG Castro-Leon, S Bhide
2015 Portland International Conference on Management of Engineering and …, 2015
652015
Predicting US jet fighter aircraft introductions from 1944 to 1982: A dogfight between regression and TFDEA
OL Inman, TR Anderson, RR Harmon
Technological Forecasting and Social Change 73 (9), 1178-1187, 2006
642006
Marketing Information Systems.
RR Harmon
Encyclopedia of information systems, 137-151, 2002
612002
The incidence and characteristics of disclaimers in children's television advertising
BL Stern, RR Harmon
Journal of Advertising 13 (2), 12-16, 1984
571984
Value-based pricing for new software products: strategy insights for developers
R Harmon, D Raffo, S Faulk
the Proceedings of the Portland International Conference on Management of …, 2005
552005
Value-Based Software Engineering (VBSE)
SR Faulk, RR Harmon, DM Raffo
Software Product Lines, 205-223, 2000
552000
Value-Based Software Engineering (VBSE)
SR Faulk, RR Harmon, DM Raffo
Software Product Lines, 205-223, 2000
552000
Linking marketing strategy to customer value: implications for technology marketers
RR Harmon, G Laird
Innovation in Technology Management. The Key to Global Leadership. PICMET'97 …, 1997
541997
Comparative magazine advertisements
DW Jackson, SW Brown, RR Harmon
Journal of Advertising research 19 (6), 21-26, 1979
531979
A multiple perspectives view of the market case for green energy
RR Harmon, KR Cowan
Technological Forecasting and Social Change 76 (1), 204-213, 2009
462009
Nie można teraz wykonać tej operacji. Spróbuj ponownie później.
Prace 1–20