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Ewe Soo Yeong
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Year
Network externalities and the perception of innovation characteristics: mobile banking
SY Ewe, SF Yap, CKC Lee
Marketing Intelligence & Planning 33 (4), 592-611, 2015
762015
Generation Z in Malaysia: The four ‘E’generation
F Tjiptono, G Khan, ES Yeong, V Kunchamboo
The new Generation Z in Asia: Dynamics, differences, digitalisation, 149-163, 2020
512020
The role of regulatory focus and information in investment choice: some evidence using visual cues to frame regulatory focus
SY Ewe, FA Gul, CKC Lee, CY Yang
Journal of Behavioral Finance 19 (1), 89-100, 2018
242018
Prevention focus and prior investment failure in financial decision making
SY Ewe, CKC Lee, M Watabe
Journal of Behavioral and Experimental Finance 26, 100321, 2020
152020
Exploring motivations and barriers for mobile banking adoption: A qualitative approach
SY Ewe, SF Yap
World Journal of Social Sciences 2 (4), 184-194, 2012
102012
Green behavior among Gen Z consumers in an emerging market: eco-friendly versus non-eco-friendly products
SY Ewe, F Tjiptono
Young Consumers 24 (2), 234-252, 2023
92023
Transformation of personal selling during and after the COVID-19 pandemic
SY Ewe, HHP Ho
COVID-19 and the Evolving Business Environment in Asia: The Hidden Impact on …, 2022
92022
Patience, consideration and responsibility (PCR): emerging psychological capacities for coping with crisis and persistent changes in personal selling
SY Ewe, HHP Ho
Journal of Personal selling & sales ManageMent 42 (4), 392-405, 2022
72022
Regulatory focus and investment advisers' recommending behavior
SY Ewe, CKC Lee, FA Gul
International Journal of Bank Marketing 39 (1), 107-126, 2021
72021
Consumer behavior during and post-COVID-19 in Indonesia and Malaysia
F Tjiptono, G Khan, SY Ewe, M Dharmesti
COVID-19 and the Evolving Business Environment in Asia: The Hidden Impact on …, 2022
42022
Analyzing the Use of Social Media Communication Strategies in Indonesia and Malaysia: Insights and Implications
F Tjiptono, G Khan, ES Yeong
Marketing Communications in Emerging Economies, Volume II: Conceptual Issues …, 2022
32022
Understanding the fundamental building blocks of mobile banking adoption: A qualitative approach
SY Ewe, SF Yap
32012
Generation Z in Malaysia: The Five ‘E’Generation (Electronically Engaged, Educated, Entrepreneurial, Empowered, and Environmentally Conscious)
F Tjiptono, G Khan, ES Yeong, V Kunchamboo
22020
Older women’s motivation to use technology: A psychological capability perspective
SY Ewe, PL Teh, CL Chong, KD Hill
Activities, Adaptation & Aging, 1-27, 2023
12023
Psychological capabilities for salespeople’s sustainable work performance in financial services sector
SY Ewe, HHP Ho
Journal of Financial Services Marketing, 1-11, 2023
12023
Hidden in Plain Sight: Disengagement with Technology Among Older Female Entrepreneurs
SY Ewe, S Mujakperuo, PL Teh, D Adebanjo
2023 IEEE International Conference on Industrial Engineering and Engineering …, 2023
2023
THE ROLE OF EVOLUTIONARY PSYCHOLOGY IN CONSUMERS’GREEN BEHAVIOUR
YQ Lee, SY Ewe, M Watabe
Global Marketing Conference, 853-854, 2023
2023
Self-determined motivation, mindfulness, and green consumption behavior
SA Khan, SY Ewe, MY Ali, M Watabe
Global Marketing Conference, 850-850, 2023
2023
Adaptive selling in times of uncertainty: a case study on insurance and unit trust industry
HCW Cheah, SY Ewe, HHP Ho
Global Marketing Conference, 800-801, 2023
2023
Intellectual structure of mindfulness research in the business studies domain: a bibliometric approach
SA Khan, M Zainuddin, SY Ewe, MY Ali, M Watabe
Global Marketing Conference, 827-828, 2023
2023
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