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Ebru Tumer
Zweryfikowany adres z gtu.edu.tr
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İletişimin yeni yüzü: dijital pazarlama ve sosyal medya pazarlamasi
AK Alan, ET KABADAYI, T Erişke
Elektronik Sosyal Bilimler Dergisi 17 (66), 493-504, 2018
2112018
Brand trust and brand affect: Their strategic importance on brand loyalty
ET Kabadayi, AK Alan
Journal of Global Strategic Management 11 (6), 81-88, 2012
2072012
Store brand purchase intention: Effects of risk, quality, familiarity and store brand shelf space
I Dursun, ET Kabadayı, AK Alan, B Sezen
Procedia-Social and Behavioral Sciences 24, 1190-1200, 2011
1592011
İşletmelerdeki üretim performans ölçütlerinin gelişimi, özellikleri ve sürekli iyileştirme ile ilişkisi
ET Kabadayı
Doğuş Üniversitesi, 2002
1562002
Factors affecting repurchase intention to shop at the same website
S Aren, M Güzel, E Kabadayı, L Alpkan
Procedia-Social and Behavioral Sciences 99, 536-544, 2013
1532013
Supplier fairness as a mediating factor in the supplier performance–reseller satisfaction relationship
C Yilmaz, B Sezen, ET Kabadayı
Journal of Business Research 57 (8), 854-863, 2004
1522004
Green purchase intention of young Turkish consumers: Effects of consumer's guilt, self-monitoring and perceived consumer effectiveness
ET Kabadayı, İ Dursun, AK Alan, AT Tuğer
Procedia-Social and Behavioral Sciences 207, 165-174, 2015
1262015
TÜKETİCİ KARAR VERME TARZLARI ÖLÇEĞİ: YAPISI VE BOYUTLARI
İ Dursun, Ü ALNIAÇIK, ET KABADAYI
Uluslararası Yönetim İktisat ve İşletme Dergisi 9 (19), 293-304, 2013
1212013
Deneyimsel pazarlama: Pazarlamadaki artan önemi
ET Kabadayı, AK Alan
İşletme Araştırmaları Dergisi 6 (1), 203-217, 2014
1142014
The effect of personal factors on social media usage of young consumers
AK Alan, ET Kabadayı
Procedia-Social and Behavioral Sciences 235, 595-602, 2016
672016
Quality antecedents of brand trust and behavioral intention
AK Alan, ET Kabadayı
Procedia-Social and Behavioral Sciences 150, 619-627, 2014
612014
Cognitive and affective constituents of the consumption experience in retail service settings: effects on store loyalty
AK Alan, ET Kabadayi, C Yilmaz
Service Business 10, 715-735, 2016
602016
Individuals' intention to use sports wearables: the moderating role of technophobia
N Cavdar Aksoy, A Kocak Alan, E Tumer Kabadayi, A Aksoy
International Journal of Sports Marketing and Sponsorship 21 (2), 225-245, 2020
562020
Determinants of brand loyalty and the link between brand loyalty and price tolerance
ET Kabadayi, İ Aygün
Bogazici Journal of Economics and Administrative Sciences 21, 21-35, 2007
542007
Overcoming the psychological barriers to energy conservation behaviour: The influence of objective and subjective environmental knowledge
İ Dursun, E Tümer Kabadayı, AT Tuğer
International Journal of Consumer Studies 43 (4), 402-416, 2019
502019
The role of monitoring in interfirm exchange: Effects on partner unilateral cooperation
C Yilmaz, ET Kabadayi
Journal of Business Research 59 (12), 1231-1238, 2006
492006
An unintended consequence of Covid-19: Healthy nutrition
NC Aksoy, ET Kabadayi, AK Alan
Appetite 166, 105430, 2021
412021
Duygu tipolojilerinin tüketici davranışları üzerindeki etkisi ve pazarlamadaki önemi
ET Kabadayı, AK Alan
İşletme Araştırmaları Dergisi 5 (1), 93-115, 2013
412013
A typology of personalisation practices in marketing in the digital age
N Cavdar Aksoy, E Tumer Kabadayi, C Yilmaz, A Kocak Alan
Journal of marketing management 37 (11-12), 1091-1122, 2021
402021
Revisit intention of consumer electronics retailers: Effects of customers’ emotion, technology orientation and wom influence
ET Kabadayı, AK Alan
Procedia-Social and Behavioral Sciences 41, 65-73, 2012
392012
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