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Dr. Mark A. Kubik
Dr. Mark A. Kubik
Clinical Professor of Marketing, Grand Valley State University
Verified email at gvsu.edu - Homepage
Title
Cited by
Cited by
Year
Building aware and unaware consumers’ trust towards family business: Evidence from Poland
AM Nikodemska-Wołowik, J Bednarz, D Wach, JP Little, MA Kubik
Entrepreneurial Business and Economics Review 8 (3), 135-154, 2020
132020
Intention to Pursue a Sales Career: A Dyadic Study of Students and Parents Extended Abstract
J Little, M Kubik, A King, G Weidman
2022
Fan Reaction to Sponsoring Rival Sports Teams: The Case of West Michigan College Football Fans
J Little, M Kubik
Seidman Business Review 25 (1), 9, 2019
2019
Ethical vs. Unethical Advertisements: Evaluation and Recall: An Abstract
K Lehnert, M Kubik
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
2018
Tacit Knowledge Transfer and the Multinational Enterprise
JP Little, M Kubik
Business Periodicals’ Effectiveness in the Business School Classroom: The Effects on Student Perceptions and Performance
J Little, M Kubik
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Articles 1–6